“My favourite quote is “create a life you don’t need a vacation from”, and this is exactly what I’m trying to achieve with my life. My blog provides me with the amazing opportunity of taking my followers with me along the journey, while I’m trying to achieve my goals. My aim is to inspire others to follow their passion (whatever it might be) and live a happy fulfilling life. Of course, it’s always easy to find excuses why you can’t do what you want, but you just have to take a risk.”
– Hadas Aharon
Travel and Fashion Blogger
Hadas Aharon is a fashion and travel blogger born and raised in Israel and currently based in England. When she was 20, Hadas moved to New York city to study fashion, work backstage at New York Fashion Week, and model. Her experiences in New York sparked her wanderlust and creativity and she hasn’t stopped since. Hadas describes herself as a ‘serial expat with a strong desire for adventures and to explore the world’. She acquired a Bachelors degree in communications, and is currently studying for her Masters degree in international relations at the University of Birmingham. With fashion writing and styling experience, Hadas created her blog The Fashion Matters as a guide for the fashion-travel-girl to all destinations. She covers her travel journeys and provides a source of style and inspiration for like-minded people around the world. Read on to find out more about Hadas and her work.
Tell us about your blog The Fashion Matters and how you got started.
I started The Fashion Matters as a creative outlet to share my travel outfits, travel photos and provide insights to likeminded people who share my love for fashion and traveling. Initially, The Fashion Matters was a fashion blog, as I always had a passion for fashion. However, in 2014, I became and expat when I moved to France and travelled around Europe extensively. My travel experiences made me to want to share my adventures with my readers. After I researched about the travel blogging industry, I started sharing travel articles on my blog and relaunched the site as a travel and fashion blog. Nowadays I’m juggling between blogging, traveling and getting my Master’s Degree in international relations.
Was this always what you wanted to do or did it emerge over time?
I always loved fashion and traveling, but I didn’t always know I could make a career out of it. At the age of twenty I spent my summer in NYC taking fashion-related courses. During that summer I’ve lived my fashion dream: I worked in fashion shows, backstage on fashion week, modelled for photographers, and learned about the fashion industry. This experience has opened my eyes to a whole new world and at that moment I knew that no matter what I do in life, fashion has to be a part of it.
Who has helped you in the process of following your dream?
The biggest support I got was from my mother, she always encouraged me to follow my dreams.
What inspires you?
At the moment I live in England and find my inspiration in the streets of London. Especially, I find the white buildings the perfect background for my outfit photos. Besides that, my Instagram newsfeed helps me to be up to date with the current fashion trends and cool travel destinations.
What challenges have you encountered and how have you overcome them?
There are many challenges when it comes to blogging. The biggest one is to establish yourself as a successful blogger. At the beginning you have to create content even though not many people read it. In addition, gaining followers is a slow-phase process. The way I overcame it is persistence. I kept writing, filming, editing and working hard until my followers grew, and still continue to grow.
What message are you trying to share with your work?
My favourite quote is “create a life you don’t need a vacation from”, and this is exactly what I’m trying to achieve with my life. My blog provides me with the amazing opportunity of taking my followers with me along the journey, while I’m trying to achieve my goals. My aim is to inspire others to follow their passion (whatever it might be) and live a happy fulfilling life. Of course, it’s always easy to find excuses why you can’t do what you want, but you just have to take a risk.
How did you overcome the vulnerability of sharing your work?
Initially, I was reluctant to write personal stories or talking to the camera on my YouTube channel because I found it awkward to expose myself in that way. Realising that it is vital to provide a personal touch to your work, I slowly opened up to my followers. Now I sometimes even share TMI with my readers via my social channels.
What is it that you love about living a creative life?
Freedom and the ability to pursue what you love. I enjoy working on my blog because my content is all about things that I am passionate about. As a blogger, you get to choose where you work, what you do, and who you work with. This is a benefit that people with 9-5 jobs cannot enjoy, it’s called- freedom.
What advice would you give to aspiring artists?
Don’t hold back- do it.
What have you learned in the process of following your dream?
I learned how to develop my creativity and to constantly strive to be better at what I do. This takes dedication, effort and passion.
What are you most excited for in the future?
I’m the most excited about traveling, creating new content and keep working towards my goals.